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Today along with discussing Google’s MUM ranking signal, we’ll also briefly understand the next version of Google search. Multitask Unified Model ranking signal (MUM) is an AI model that will change Google search in the coming days and how people are currently searching on the internet. What is MUM? What makes MUM so unique? Why

Google launched the Helpful Content System on 18th August 2022, also known as Google’s Helpful Content Update. If you haven’t read about the previous Google ranking signals, you should first read about them. Here is the list of previous Google ranking signals/factors: BERT Explained: Bidirectional Encoder Representations from Transformers Crisis Information Systems – CIS Deduplication

In this guide, we’ll discuss Google’s fourth-ranking signal that is Exact Match Domain System. If you haven’t read about the previous signals, you can read them here: BERT Explained: Bidirectional Encoder Representations from Transformers Crisis Information Systems – CIS Deduplication Systems It is essential to be more attentive while understanding Exact Match Domain System Ranking

In this article, we’ll discuss Deduplication Systems, Google’s third-ranking signal. If you haven’t read about the previous signals, you can read them here: BERT Explained: Bidirectional Encoder Representations from Transformers Crisis Information Systems – CIS What is the meaning of deduplication? Deduplication is a process of removing duplicate URLs from search results. That means the

Crisis Information Systems are the second signal in Google Search Ranking System. If you still need to read about the first signal, understand BERT first. This article about CIS will have five parts. Let’s discuss it! What is Crisis Information System? Crisis Information System is a Google-owned group of multiple systems that shows specific and relevant information